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Corona (soft drinks) vintage enamel sign

S/N:1358

1950s/'60s

  • £360.00
  • €397 Euro
  • $474 US Dollar

United Kingdom

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Hoarde Vintage Member since 2016
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Long before it was a global pandemic, or a Mexican lager, Corona was a brand of carbonated soft drink produced by Thomas & Evans Ltd in South Wales, and distributed across the United Kingdom.

The company was founded in 1880 by grocers William Thomas and William Evans when they saw a market for soft drinks caused by the growing influence of the temperance movement. In the early 1920s Evans decided to re-brand his soft drinks and chose the name Corona. The company saw great success and by the end of the 1930s the factories of Wales were producing 170 million bottles a year!
In 1958 the company was bought by the Beecham Group, who kept the Corona brand. In 1987 the company again changed hands, coming under the ownership of Britvic and by the late 1990s the Corona brand of soft-drinks was dropped...

This vibrant, vintage enamel sign is likely to date to the late 1950s/early '60s and remains in good condition with punchy colours and a lovely, even surface gloss. There is a patch of enamel loss around the C and to the top of the 'N' of drinks. There's also some light surface scratches and nibbling around the outer edges / mounting holes, but generally this would have to be considered to be a well preserved example of a very topical piece of enamel advertising.

The sign measures 76.5cm wide x 51cm high and can be hung using the original mounting holes.

Dimensions: 

  • H: 51cm (20.08in)
  • W: 76.5cm (30.12in)
  • D: 0.2cm (0.08in)

Period: 

1950s/'60s

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LJW ANTIQUES

LJW @ Atlam
111 Portobello Road
London
W11 2QB
United Kingdom

WWW.LJWANTIQUES.COM

I’m Louis Walpole. Over a decade of working for and alongside some of the best antique dealers in the country at London’s renowned Portobello Road have helped me to form a detailed understanding of, and appreciation for, a diverse array of antiques. In 2016, after ‘dabbling’ in the trade since childhood I decided to follow my heart and (ignoring a myriad of people advising against it) leave my salaried job to trade full time. Since then I have travelled around England and Western Europe collecting the pieces that particularly interest me. These pieces loosely follow the themes of; automotive, advertising, scientific and industrial. I have a select number of items on display in Atlam on Portobello Road. The shop is open Monday to Friday from 10am to 4pm and on Saturdays from 8am to 5pm.

If you would like to view any of my pieces in London, please get in touch to confirm that they’re at the shop or to arrange for me to take them there for you. It may also be possible for me to bring items to your home/bar/garage/pub etc so that they can be fully appreciated in-situ, again please just get in touch and we’ll see what can be organised."

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