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Giant, 3-Part Rexall Pharmacy enamel sign

S/N:0213

1940s

  • £1,100.00
  • €1,181 Euro
  • $1,389 US Dollar

Platt, Kent

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Hoarde Vintage Member since 2016
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  • Description
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  • About dealer
Measuring in at 3.5m wide with a vibrant orange background and bold, bright typography, this 3-part Rexall Pharmacy (or Drug Store) enamel sign is everything you expect from early 20th century American enamel signage.

Rexall is a chain of American drugstores that started in 1903. Between 1920 and 1977 over 12,000 drug stores opened in the States under the Rexall brand. This particular sign probably dates from the late 1930s/'40s and would've hung above a shop front, generally accompanied by further sectioned signage reading 'drugs' or 'prescriptions' (depending on the size of the shop front). The quality of the enamelling is fantastic; a thick even layer with bright colours and the condition is generally excellent with just some minor chipping around the edges. The three parts engage with each other very nicely - each section has a 2.5cm return giving the pieces rigidity and the lettering wraps round the edge of the return meaning that it flows seamlessly when lined up.

Overall the sign measures 3.5m wide, 1.17m high and 2.5cm deep.

Dimensions: 

  • H: 117cm (46.06in)
  • W: 350cm (137.80in)
  • D: 2.5cm (0.98in)

Period: 

1940s

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LJW @ Kent Motor Cars
Unit 4 Beechin Wood Farm
Beechin Wood Lane
Platt, Kent
TN15 8QN

WWW.LJWANTIQUES.COM

I’m Louis Walpole. Over a decade of working for and alongside some of the best antique dealers in the country at London’s renowned Portobello Road have helped me to form a detailed understanding of, and appreciation for, a diverse array of antiques. In 2016, after ‘dabbling’ in the trade since childhood I decided to follow my heart and (ignoring a myriad of people advising against it) leave my salaried job to trade full time. Since then I have travelled around England and Western Europe collecting the pieces that particularly interest me. These pieces loosely follow the themes of; automotive, advertising, scientific and industrial. I have a select number of items on display in Atlam on Portobello Road. The shop is open Monday to Friday from 10am to 4pm and on Saturdays from 8am to 5pm.

If you would like to view any of my pieces in London, please get in touch to confirm that they’re at the shop or to arrange for me to take them there for you. It may also be possible for me to bring items to your home/bar/garage/pub etc so that they can be fully appreciated in-situ, again please just get in touch and we’ll see what can be organised."

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